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Knowing how to plan a small business website before design begins is what separates a useful sales asset from an expensive online brochure. The strongest websites are not created by opening a page builder and deciding which sections look good. They are planned around the business, the customer, search demand and the action the website […]

Accessibility is one of those subjects that charities usually mean to address. Then a campaign launches, an event needs promoting and the website slips down the list. The problem is that an inaccessible website does not merely frustrate visitors. It can prevent someone from finding support, registering to volunteer or completing a donation. Good charity […]

How much does a website cost in Birmingham in 2026? For most businesses, the realistic answer is anywhere from £500 for a simple template based website to £15,000 or more for a bespoke build. Ecommerce sites and websites with custom systems can cost considerably more. That range is wide because the word website covers very […]

A growing number of your customers aren’t Googling anymore. They’re asking ChatGPT “who’s a good [service] near me” and taking whatever three names come back. If your business isn’t one of them, you don’t just rank lower – you don’t exist for that customer at all. There’s no page two to fall back on in […]

Most charities don’t have a website problem. They have a “we’re not sure what’s actually meant to be on it” problem. Charities add pages over the years without much of a plan. The donate button ends up three clicks deep. Nobody’s checked whether the site actually shows up when someone searches for the cause. This […]

Most trade websites aren’t losing work because the trade is bad. They’re losing work because someone lands on the site, can’t tell in five seconds whether this is a real, current, trustworthy business, and quietly goes back to Google to find someone else. For a trade business, the website’s only job is to stop that […]

A patient choosing a dentist, clinic or specialist practice is making a decision about who they trust with their health — and they’re usually making it from a phone, in a couple of minutes, comparing two or three websites side by side. If yours reads as generic, dated or unclear about what you actually treat, […]

A hospitality website is not a brochure. Treat it like one and every guest you’ve already earned – the ones who found you, liked what they saw, and were ready to book – has a good chance of finishing that booking on someone else’s platform instead of yours. This is how we think about hospitality […]

What should a small business website include? It does not need hundreds of pages, and it does not need to be complicated, loud or packed with every feature possible. But it does need the right foundations if you want it to bring in enquiries. At a basic level, your website needs to explain what you […]